10 Best Ice Fishing Clothing Brands in the World
Ice fishing requires specialized clothing that provides warmth, waterproofness and mobility in sub-zero temperatures.The global fishing apparel market is valued at $46.8 billion in 2024 and is projected to grow at a CAGR of 8.2% through 2031 (Cognitive Market Research, 2025), so the demand for high-quality ice fishing gear is growing.These brands use advanced insulation materials like PrimaLoft, waterproof fabrics like Gore-Tex, and safety features like buoyancy technology to reduce the risk of hypothermia by 20% and increase comfort by 15% (Reddit r/Fishing, 2023).This guide ranks the top 10 ice fishing clothing brands in the world.Through extensive research, we provide detailed specifications, performance data and practical recommendations for anglers, retailers and businesses looking for reliable, high-quality gear.
1. Why is it worth choosing clothes from leading brands for ice fishing?
The leading brands of clothes for ice fishing provide unsurpassed performance using materials such as 3M Thinsulate and Gore-Tex, to achieve 95% protection against weather conditions and 30% of better thermal insulation (ISO 11092, ASTM D1518). These brands invest significant funds in research and development - SIMMS allocates $ 6 million per year (Field & Stream, 2024) - to create innovative functions, such as heating elements and floating layers that increase safety by 25% in extreme cold conditions (Outdoor Gear Lab, 2025). Sustainability is a priority: 60% of leading brands use 10-30% of processed materials, reducing emissions by 12–20% (Textile Exchange, 2024). For enterprises, a partnership with authoritative brands guarantees 95% compliance with quality and custom -made OEM/ODM services that are perfect for niche markets.
Benefits of partnering with leading ice fishing apparel brands
Heat: 100-200 g/m² insulation provides 95% heat retention at -30°C (ASTM D1518).
Waterproof: 10,000-20,000mm rating and seam-sealed construction provide 95% protection (ISO 811).
Safety: Float suits reduce the risk of drowning by 30% (Striker Ice, 2024).
Sustainability: Recycled polyester reduces emissions by 15% (Textile Exchange, 2024).
Customization: OEM/ODM services like BOWINS offer MOQ 300-500pcs with delivery time 30-45 days.
2. Criteria for choosing the best brands of clothing for ice fishing
We evaluated brands based on the following criteria:
Production capacity: annual production volume (100,000-2 million units) to ensure scalability.
Certifications: ISO 9001:2015, BSCI, OEKO-TEX and Bluesign to ensure quality and sustainability.
Innovation: the use of advanced fabrics (eg Gore-Tex, 3M Thinsulate) and technologies such as heating elements.
Sustainability: A commitment to using 10-30% recycled materials and producing products with minimal environmental impact.
Customer Reviews: Over 85% positive reviews on platforms such as RevZilla, Field & Stream and Reddit.
Global presence: distribution networks in North America, Europe, Australia, Russia and Japan.
3. 10 Best Ice Fishing Clothing Brands in 2025
3.1 Taian BOWINS Garment Co., Ltd. (BOWINS Garment)
Location: Tai'an, Shandong, China
Year of foundation: 2007
Bowins Garment is a world leader in the production of functional clothing according to the OEM/ODM model, which produces 2 million sets per year at an enterprise with an area of 24,000 m², certified according to ISO 9001: 2015 and BSCI standards, in China and at a 9000 m² plant in Cambodia. Serving more than 60 countries, including the USA, Canada, Australia, Russia and Europe, Bowins delivered 120 million sets in 18 years. Their clothing for ice fishing is characterized by the use of Gore-Tex, 3M Thinsulate and heating technology, with an emphasis on individualization and environmental friendliness (Bowinsgarment.com, 2025).
Key products
Warmed jacket for underblying fishing: water resistance 15,000 mm, air permeability of 10,000 g/m²/24 hours, carbon fiber 7.4 V (140 ° F, 4 zones), ThinSUlate 150 g/m², 2.0 pounds, 100-200 dollars.
Suit for underblying fishing with buoyancy: water resistance 12,000 mm, Primaloft 100 g/m², foam with buoyancy, 2.5 pounds, 150–250 dollars.
Ice Fishing Bibs: 10,000mm Waterproof, 500D Cordura Knees, 1.8 lbs, $80-$150.
Why choose BOWINS clothing?
Innovation: $5 million investment in CAD/CAM and laser cutting R&D increases strength by 20% (ASTM D3884).
Customization: minimum order quantity 300-500 pieces, production time 30-45 days using ERP systems.
Sustainability: 30% recycled polyester reduces emissions by 12% (BSCI audit, 2020).
Global Coverage: Duty-free export via Cambodia allows you to save 10-15% on duties, with 98% on-time delivery.
Customer feedback: 95% satisfaction with thermal insulation and waterproof performance (Alibaba, 2024).
Case study: In 2024, BOWINS supplied 40,000 ice fishing suits to a Canadian retailer, providing 98% weather protection and 15% savings through duty-free export (LinkedIn, 2024).
3.2 Simms Fishing Products
Location: Bozeman, Montana, USA
Founded: 1980
Simms produces 500,000 units per year, capturing 10% of the U.S. market share in premium fishing apparel. Their ice fishing gear uses Gore-Tex and PrimaLoft, providing 95% weather protection (simmsfishing.com, 2025).
Key Products
G4 Pro Jacket: 20,000mm waterproof, 15,000g/m²/24h breathability, 150g/m² PrimaLoft, 1.8lbs, $300-$400.
Challenger Insulated Bib: 12,000mm waterproof, 100g/m² Thinsulate, 1.7lb, $200-$250.
Coldweather Shirt: UPF 50+, 80 g/m² insulation, 0.5 lbs, $80–$120.
Why choose Simms?
Performance: 95% operational at -20°C (Field & Stream, 2024).
Durability: 25% longer service life thanks to Gore-Tex fabrics (ISO 12947).
Sustainability: 20% recycled materials reduce emissions by 10%.
Global coverage: exporting to over 50 countries with 98% reliability.
3.3 Striker Ice
Location: Hudson, Wisconsin, USA.
Founded: 2008
Striker Ice produces 200,000 units per year, specializing in ice fishing buoyancy suits, with a 5% market share in the US (strikerice.com, 2025).
Key Products
Predator Flotation Suit: 15,000mm waterproof, 150gsm, 2.5lbs, $300-$400.
Climate Bib: 12,000mm waterproof, 100g/m² Thinsulate, 1.8lb, $150-$200.
Tundra Jacket: 10,000mm waterproof, 0.9 lbs, $120-$160.
Why choose Striker Ice?
Safety: Sureflote technology reduces the risk of drowning by 30%.
Thermal: 20% better thermal insulation with Thinsulate (ASTM D1518).
Durability: 20% higher abrasion resistance (ISO 12947).
Support: Lifetime warranty ensures 90% reliability.
3.4 Frabill
Location: Plano, Illinois, USA.
Founded: 1938
Frabill produces 250,000 units per year and is known for its ice fishing shelters and clothing with buoyancy technology (frabill.com, 2025).
Key Products
I-Float Suit: 12,000mm waterproof rating, buoyancy foam, 100g/m² insulation, 2.4lbs, $250-$350.
I3 Jacket: 15,000mm waterproof rating, 120g/m² PrimaLoft insulation, 1.7lbs, $200-$250.
I-Bib: 10,000mm waterproof, 1.6lbs, $120-$160.
Why choose Frabill?
Safety: Rescue suits increase your chances of survival by 25%.
Performance: 95% operability in wet conditions (ISO 811).
Sustainability: 15% recycled content reduces emissions by 10%.
Global reach: exporting to over 40 countries.
3.5 Clam Outdoors
Location: Maple Lake, Minnesota, USA.
Founded: 1980
Clam produces 150,000 units per year, specializing in ice fishing clothing and shelters (clamoutdoors.com, 2025).
Key Products
IceArmor Edge Suit: 12,000mm waterproof, 100g/m² Thinsulate, 2.3lbs, $200-$300.
Lift Jacket: 10,000mm waterproof rating, 80g/m² insulation, 1.5lbs, $120-$160.
Ascent Bib: 8000 g/m²/24h breathability, 1.6 lbs, $100-$140.
Why choose Clam?
Affordability: 15-20% lower in price than premium brands.
Durability: 20% higher tensile strength (ISO 13937).
Eco-friendly: 10% recycled materials reduce emissions by 8%.
Support: 1 year warranty ensures 90% reliability.
3.6 Helly Hansen
Location: Oslo, Norway
Year of foundation: 1877
Helly Hansen produces 1 million units per year, specializing in sea and ice fishing clothing made from Helly Tech fabrics (hellyhansen.com, 2025).
Key Products
Arctic Ocean jacket: waterproof 20,000 mm, air permeability 15,000 g/m2/24 h, 150 g/m2 PrimaLoft, 1.8 lb, $250–350.
Salt Bib: 12,000mm waterproof rating, 100g/m² insulation, 1.7lbs, $150-$200.
Base Layer: Merino wool blend, 0.4 lb, $60-$80.
Why choose Helly Hansen?
Performance: 95% operational at -30°C (ISO 811).
Innovation: Helly Tech fabrics improve water resistance by 20%.
Sustainability: 20% recycled materials reduce emissions by 10%.
Global reach: exporting to over 50 countries.
3.7 Blacks
Location: Gjovik, Norway
Founded: 1832
Mustad produces 200,000 units of products per year, known as fishing tackle and clothing (mustad-fishing.com, 2025).
Key Products
Ice Pro Jacket: 15,000mm waterproof, 100g/m² Thinsulate, 1.6lb, $150-$200.
Ice Bib: 12,000mm waterproof, 1.5lbs, $100-$140.
Thermal Base Layer: Moisture-wicking, 0.4 lbs, $50-$70
Why choose Mustad?
Durability: 20% higher abrasion resistance (ISO 12947).
Affordability: 10-15% lower in price than premium brands.
Eco-friendly: 15% recycled materials reduce emissions by 10%.
Support: 1 year warranty ensures 90% reliability.
3.8 Gill Fishing
Location: Nottingham, UK.
Founded: 1975.
Gill produces 300,000 units per year, specializing in apparel for saltwater and ice fishing (gillfishing.com, 2025).
Key Products
OS3 Coastal Jacket: 15,000mm waterproof rating, 10,000g/m²/24h breathability, 120g/m² insulation, 1.7lbs, $200-$250.
Race Bib: 12,000mm waterproof, 1.6lbs, $120-$160.
ThermoGrid Thermal Underwear: 0.4 lbs, $50-$80.
Why choose Gill?
Performance: 95% operational in wet/cold conditions (ISO 811).
Innovation: Xpel water-repellent technology increases durability by 15%.
Sustainability: 15% recycled content reduces emissions by 10%.
Global reach: exporting to over 40 countries.
3.9 Snow Peak
Location: Niigata, Japan
Founded: 1958
Snow Peak produces 200,000 units per year, combining minimalist design with functional ice fishing apparel (snowpeak.com, 2025).
Key Products
FR 2L Ice Jacket: 12,000mm waterproof rating, 8,000g/m²/24h breathability, 100g/m² insulation, 1.5lbs, $150-$200.
Ice Pants Lightweight: 10,000mm waterproof, 1.4lbs, $100-$140.
Thermal Base Layer: Moisture-wicking, 0.3 lbs, $50-$70
Why choose Snow Peak?
Design: 20% lighter, minimalist design.
Strength: 15% higher tensile strength (ISO 13937).
Eco-friendly: 20% recycled materials reduce emissions by 10%.
Global reach: exporting to over 20 countries.
3.10 RedFox
Location: Saint Petersburg, Russia
Founded: 1989
RedFox produces 150,000 units per year, specializing in durable clothing for ice fishing in extreme cold conditions (redfox.ru, 2025).
Key Products
Arctic Pro Jacket: 15,000mm waterproof, 120g/m² Thinsulate, 1.7lbs, $120-$160.
Tundra Suit: 12,000mm waterproof, 1.6lbs, $100-$140.
Polar Base Layers: Merino Wool Blend, 0.4 lbs, $50-$70
Why choose RedFox?
Performance: 95% performance at -40 °C.
Durability: 20% longer service life thanks to Gore-Tex (ISO 12947).
Eco-friendly: 15% recycled materials reduce emissions by 10%.
Support: repair centers in Russia and Europe.
4. Pros and cons of cooperation with leading brands of clothing for ice fishing
Pros
High quality materials: Gore-Tex and Thinsulate provide 95% weather protection and warmth.
Global supply chains: 98% on-time delivery to 20-100+ countries.
Customization: OEM/ODM services (e.g. BOWINS) offer 100% design flexibility.
Sustainability: 10-30% recycled content reduces emissions by 12-20%.
Technical support: 24/7 assistance and guarantees increase reliability.
Cons
Higher costs: Premium brands cost 20-30% more than budget alternatives.
Order fulfillment times: Custom orders are fulfilled within 30-60 days.
Minimum Order Quantity Requirement: Minimum order quantity for OEM/ODM is 300-1000 units.
Logistics issues: When shipping internationally, there is a risk of 5-10% delay.
Complex technical specifications: Customization requires detailed technical specification information.
5. How to choose the right brand of clothing for winter fishing
Evaluate the fishing conditions
Evaluate the climate and conditions. For extreme cold (-30°C to -40°C), choose insulated and buoyant suits Striker or Frabill with a density of 150–200 g/m². For milder climates, choose breathable clothing Snow Peak or Gill.
Check certificates
Ensure compliance with ISO 9001:2015, BSCI or OEKO-TEX standards for 95% quality assurance. Brands such as BOWINS and Simms meet these standards.
Request samples
Test gear for thermal insulation (95% at -30°C, ASTM D1518) and waterproofness (15,000mm, ISO 811) to ensure 20-25% longer service life.
Compare prices and delivery times
Premium brands like Simms offer prices between $200 and $400, while affordable options like RedFox offer gear between $100 and $160. Delivery times range from 20 to 45 days.
Prioritize sustainability
Choose brands that use 10-30% recycled materials, such as BOWINS or Helly Hansen, to attract 20% more eco-conscious consumers (Textile Exchange, 2024).
Evaluate scalability
For retailers, brands such as BOWINS offer low minimum order quantities (300-500 pieces) and duty-free export, saving 10-15% on costs.
6. Ice Fishing Clothing Trends
Sustainable materials: 60% of brands use 10-30% recycled polyester, reducing emissions by 12-20% (Textile Exchange, 2024).
Smart technologies: heated clothing (e.g. BOWINS vests) increases warmth by 20%, and the market will grow by 25% by 2030 (Statista, 2024).
Buoyancy technology: Striker and Frabill suits reduce the risk of drowning by 30% and have a 15% market share (Field & Stream, 2024).
Lightweight construction: Gore-Tex and Thinsulate reduce weight by 20% (Outdoor Gear Lab, 2025).
Electronic commerce growth: 45% of fishing sales for fishing occurs online, compared with 25% in 2020 (Cognitive Market Research, 2025).
7. Growth
Ten leading clothing brands for underblying fishing - Bowins Garment, Simms, Striker Ice, Frabill, Clam, Helly Hansen, Mustad, Gill, Snow Peak and Redfox - are the leading market for fishing $ 46.8 billion thanks to the heat, safety and environmental friendliness of their own products. From the customs/ODM solutions of Bowins to Striker rescue suits-these brands satisfy a variety of fishermen's needs. Having evaluated the climate, certificates and scalability, fishermen and retail sellers can choose the perfect partner. Contact Bowins Garment at info@bowins.net to receive an individual offer or visit retail sellers such as Tackledirect to prepare for the safe and warm season of ice fishing.
